Practical Search Engine Optimization For Your Blog/Website You’ve set up your blog, now what? How will anyone find you? How will you attract the targeted traffic you need for your business? Search engines are one of the most powerful sources of traffic if you know the basic principles. This class will teach you the fundamentals [...]

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Big news from Facebook-land. Soon Page Admins will be able to contact those that have ‘liked’ them via an interface on the site. This function has been available somewhat behind the scenes, but it took a little tech-savvy to figure it out and probably wasn’t very widespread. Creating an actual interface for this feature will [...]

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Head over to Small Business CEO to read my guest post on “Facebook Strategy For Your Small Business.” I discuss the reality of using Facebook to market your small business organically – which is that it’s difficult! Facebook’s primary concern is creating revenue through their Ads, so they deliberately make it challenging to organically promote [...]

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This past weekend I gave a presentation at OC Wordcamp, discussing using a WordPress site for marketing your business, service or product.  As promised, here are the some of the key points, along with links and tools that were mentioned. If anything is missing, leave a comment!
When developing a strategy for your site, the first [...]

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I’ve been given the opportunity to speak this weekend at OC Wordcamp (thanks Brandon!) on the topic: WordPress for Marketing. I will be discussing ways to optimize your blog to market yourself, your business or service. I’ll  be covering things like:

Some plugins you can use to help make your site ‘sticky’
How to discover what people [...]

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