The Downtown Los Angeles Art Walk and Jarritos seem to go hand in hand, as the perfect opportunity to showcase the “Flavor City” art submissions amongst a thriving Angeleno audience.
On July 8, 2010, the artists and judges came together in one room to celebrate the announcement of the winners and runners up at the Bang Gallery. Thousands of patrons strolled through the gallery, grabbed a cup of Jarritos and listened to the latest spins of LA’s top Djs.

http://jarritosflavorcity.com/

THE WINNERS

1st place: Paul Naveda

Paul Naveda was born in Puerto Ordaz, Bolivar State – Venezuela, on December 16, 1988. Since he was attracted by the paintings and drawings approximately in 1999 he attended painting classes for two years. After living a while in the capital city began an interest in graffiti.

Begins to experiment doing some sketching, observing and knowing all kinds of letters and styles in the streets and thats when begins the real passion for graffiti. After sometime and a long process of evolution, in 2005 he moved to Maracaibo, Zulia, and began his career as a graphic designer and himself as graffiti artist on the streets.

In 2009 he graduated with a degree in Graphic Design at the same time being a very good evolution in the graffiti participating in several events at national and regional levels. Currently works as a freelance Graphic Designer and Illustrator under the same name. He has worked and experimented in many fields of graphic design to learn new things and new experiences. His work focuses on illustration, logo design, type treatment, Murals and a little of Graffiti. www.be.net/elspo

2nd place: Brandon Blazerd

3rd-a place: Lori Ashcraft

Lori invented the Rocket Shoe in 1976. If she’d known who to contact to get a prototype built, this would be quite a different bio. But she was only 9 years old, so she tucked away the drawing of the tennis shoe with pop out wheels and multicolored exhaust, and went back to playing football and helping her dad make things in the garage.

She majored in Advertising/Mass Communication and worked for Condé Nast’s House and Garden magazine in New York for a couple of years before heading back to California to work as an Art Department Coordinator. Despite working on a number of films such as The Big Lebowski, Superman, A Walk in the Clouds, Virtuosity and One Fine Day, Lori became bored and started creating art for friends which led to some freelance design for Sega GameWorks and then another company and another, until hoola design was launched in 1999.

Beyond her graphics skills Lori does a respectable moonwalk. She is no longer bored at work.

3rd -b  Place : Veronica Oliva

Scion Presents: Ed Emberley and Friends from Scion ART on Vimeo.

Opening Reception July 17, 2010, 7-10 p.m.
On view July 17 Through August 7, 2010

Ed Emberley’s wonderfully simple books—Ed Emberley’s Big Green Drawing Book; Ed Emberley’s Drawing Book of Animals; Ed Emberley’s Drawing Book of Weirdos and dozens more—taught a generation of children to draw using the simplest of ingredients. Squiggles, triangles, dots, circles and the other building blocks of drawing came together in clear, step-by-step recipes.

Of course, some of the kids who surrounded themselves with Emberley’s books grew up to be professional artists. Opening July 17 at Scion’s Installation L.A. Gallery, “Ed Emberley & Friends” will demonstrate the breadth of influence that Emberley’s encouraging books have had on a generation of artists.

Curated by Caleb Neelon, the exhibition features Ed Emberley as well as five artists who were inspired by him. The artists include Raul Gonzalez, Seonna Hong, Matt Leines, Christopher Kline and Saelee Oh.

For “Ed Emberley & Friends,” each artist will create a six-foot-by-six-foot wood panel that is a mash-up of their own style and that of Ed Emberley’s instructional drawing books. The tribute paintings will be exhibited alongside examples of each artist’s individual work. After the show, each of the large painted panels will be donated for long-term display in children’s hospitals around the United States. Emberley will have the largest presence in the show, contributing work from his archives including dozens of pages from the 1970s original mockups of his books. He will have recent drawings of his classic characters for sale, as well as a limited-edition print made especially for the show.

The opening reception takes place on July 17, 7 – 10 p.m. at the Scion Installation Space, 3521 Helms Ave. (at National), Culver City, CA 90232. The reception is free with complimentary valet parking and an open bar. All artists will be present, and available for comment.

The exhibition will run until August 7.

About Ed Emberley
Ed Emberley has been operating on the fringes of art education for nearly 40 years, not as a classroom teacher but as an author of step-by-step drawing books. In so doing, he has helped hundreds of thousands of kids keep an interest in art by offering the simplest of encouragements: Try it again. You can do it. Here’s how.
Emberley was born in 1931 in the Boston suburb of Malden and was raised by a working family in nearby Cambridge. After graduating from what is now the Massachusetts College of Art and Design in 1967, Emberley and his wife Barbara made a children’s book called Drummer Hoff. It was a critical success, winning the Caldecott medal, the most prestigious annual award in children’s book illustration. Trying to buy time while he prepared a follow-up masterpiece, Emberley pitched to his publisher: “I said, well, I’ve got this squirrely little idea for a drawing book that I could knock out in a month. Everybody’s gonna criticize it, and you’re probably not gonna sell very many of them, but it would be kind of fun. It’s a rote copying book, which you’re gonna get all kinds of people coming after you for, but why don’t we do this?” They did, and in 1970 Ed Emberley’s Drawing Book of Animals became the first in his namesake series, which has sold over a million copies.
Ed Emberley certainly has a habit of success. He’s worked on more than 80 books and has found a responsive commercial audience in Japan, where he has licensed his imagery for hundreds of products. The family business is now into its second generation. His children are both illustrators of books for young people as well, having learned by helping their parents. Emberley has kept up a steady stream drawing exercises that continue to inspire young people, just like they inspired a generation of now-adult artists.

About the Artists
Raul Gonzalez is an Artadia award-winning artist from Somerville, Massachusetts. He is a founding member of the Miracle 5 artist collective and has exhibited at Carroll and Sons Gallery and the Mills Gallery in Boston. In 2010, he will begin a residency at the Institute of Contemporary Art in Boston and start preparations for an exhibition in the Linde Family Wing at the Museum of Fine Arts Boston.

Seonna Hong graduated from California State University Long Beach, and spent several rewarding years teaching art to children. In 1999, she made the transition into the animation industry, and in 2004, received an Emmy Award for Individual Achievement in Background Styling for her work on the Nickelodean show My Life as a Teenage Robot. She continues to keep her plate full with national and international gallery shows, and in 2005, released her first moving picture book, Animus.

Matt Leines is a Philadelphia-based artist. His finely detailed paintings and drawings are an amalgam of memories, filtered influences from the long and varied histories of art and culture, and life’s obsessions. His work has been showcased in exhibitions and collections across the globe, and his first monograph, You Are Forgiven, was published by Free News Projects in 2008.

Christopher Kline was born in Pennsylvania, currently lives in Philadelphia and works out of the Chinatown gallery and studios, Space 1026. Kline makes multi-colored screen prints, colored pencil drawings and the occasional collaborative zine. His work has been shown in New York, San Francisco, Toronto, Austin and Philadelphia.

Saelee Oh is an American artist of Korean descent who currently lives and works in Los Angeles. In 2003, she graduated with honors from Art Center College of Design in Pasadena with a BFA in illustration. She has given presentations at Saint Lawrence University and Harvard University, and her work has been exhibited in galleries and museums across the United States, as well as in the UK and Japan.

About the Curator
Caleb Neelon is an artist and writer based in Cambridge, Massachusetts. Recent projects of his have been displayed in the past year at the Boston Museum of Fine Arts and Children’s Hospital Boston, and in his 2009 monograph from Gingko Press, Caleb Neelon’s Book of Awesome, which collects his mural and gallery works from around the world. He is co-author of the forthcoming HarperCollins book The History of American Graffiti. He still has his childhood drawings based on Ed Emberley’s drawing books.

More information on this exhibition is available at http://www.scion.com/space

About Scion Installation L.A.
Dedicated to fostering independent artistic expression, Scion Installation L.A. is space that allows artists to explore their creative visions. Scion Installation L.A. hosts art shows and art-related events for cutting-edge contemporary artists from across the globe. One-hundred percent of all sales go directly to the artists. Gallery hours are Wednesday through Saturday 11 a.m. to 6 p.m. and by appointment: 310.815.8840.

About Scion

Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion’s mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The brand features three groundbreaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle and the tC sports coupe. Scion launches the all-new, premium micro-subcompact iQ in early 2011. The Scion brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visit www.scion.com.

This Thursday, July 8th during the LA downtown art walk, the submissions will be on display and will be judged by a panel featuring prominent members of the LA art community:
Estevan Oriol, Raymond Roker of URB Magazine, Roger Gastman of R. Rock Enterprises, Stephan Malbon of Frank 151, Amir Fallah of Beautiful Decay, Casey Zoltan of The Seventh Letter and Known Gallery, Mark The Cobra Snake, Retna, Brandy Flower of Hit and Run, Chris Grosso of GuerillaOne.com.

The event takes place at:

July 8th,
7pm – 11pm

BANG GALLERY
354 S. Spring St.
LA, CA 90013

DJ set by Adam 12 & Justin Warfield from She Wants Revenge
http://www.banggalleryla.com
http://www.jarritosflavorcity.com

JEN E & RITZY P SUPREME GOODS : http://www.etsy.com/shop/SupremeGoods
Meet Jen E and Ritzy P. Supreme Goods. Their debut line includes Precious Pendants, Best-Ever Bowls and Tiny Treasures. Jen E, born Jen Kuroki, is a potter/art director based in LA. She’s played with clay for over 10 years. Three of those years she spent in Japan, developing her whimsical style that incorporates the vernacular of contemporary visual culture with a sense of tradition and history. Ritzy Periwinkle, aka Marisa Estrada, is a LA-based artist/designer with roots in urban art and music culture. Working in illustrations, graphics, mix media, and vinyl toys, she complements her gritty style with a light and positive vibe.
http://twitter.com/SupremeGoods
jenkuroki.com
ritzyperiwinkle.com

Ritzy P. is also part of a group show this Saturday, June 26th at Mid City Arts. “By The Time I Get To Arizona” also features work from El Mac, Retna, Mear, Kofie, Codak and more. http://midcity-arts.com/
Check the provocative promo video:

Jonathan Lutzky

Mike Maxwell

Ryan McCann

View all contest details

Submit your ad to ad@jarritosflavorcity.com by June 30th
http://www.JarritosFlavorCity.com

The Jarritos Flavor City Art Contest: “Drink Out Loud” is looking for innovative Angelenos to describe what Jarritos means to you. We are looking for artists of all ages to develop eye-catching works of art in any medium to express the flavor and experience of Jarritos. Each art submission must incorporate the “Drink out Loud” slogan logo and at least one of the eleven Jarritos flavors. (fruit punch, grapefruit, guava, hibiscus, lime, mandarin, pineapple, strawberry, tamarind, mango, lemon-lime).

The judge panel is assembled by Los Angeles residents prominent within the art community: Estevan Oriol of SA Studios, Raymond Roker of URB Magazine, Roger Gastman of R. Rock Enterprises, Stephan Malbon of Frank 151, Amir Fallah of Beautiful Decay, Casey Zoltan of The Seventh Letter and Known Gallery, Mark The Cobra Snake, Retna, Brandy Flower of Hit and Run, Chris Grosso of GuerillaOne.com.

The winner of the Jarritos Flavor City Art Contest: “Drink Out Loud” will have their work published amongst our partner media outlets and formally displayed at the LA Downtown art walk on July 8, 2010. The recognition of your talents amongst the robust Angeleno art community will allow you to maximize your network and artistic exposure to thousands of people.
http://www.JarritosFlavorCity.com

Scion Presents: ‘PALATE’ curated by Zio Fulcher from Scion ART on Vimeo.

SCION INSTALLATION L.A. GALLERY PRESENTS: “PALATE”
International Artists Explore the Idea of Food as Muse and Medium

Opening Reception May 22, 2010, 7-10 p.m.
On view May 22 Through June 12, 2010

If cooking is an art form, then food is the most common medium of artistic expression in the world. Opening May 22, Scion’s Installation L.A. Gallery presents “Palate,” a group exhibition of internationally lauded artists in which food takes its rightful place inside the gallery.

Curated by Zio Fulcher, “Palate” features new works and installations by Clare Crespo, Jeph Gurecka, Scott Hove, Tamara Kostianovsky, Alan Macdonald, James Reynolds, Martha Rich and Jeff Vespa at Scion’s 4,500-square foot Installation Space in Culver City.

“Palate,” which means the sense of taste, but also references an artist’s palette, will showcase a wide array of food-related art from Martha Rich’s feminine, cake-laden illustrations to Alan Macdonald’s classically rendered paintings of pilgrims that feature the unlikely additions of grocery bags, baked beans and chips. “Palate” will also include James Reynolds’ series of photographs documenting Death Row inmates’ last meal requests, as well as Jeff Vespa’s giant Polaroids of fast food burgers. Scott Hove’s monstrous cake sculptures will be on display, as will Tamara Kostianovsky’s realistic sculptures of slabs of meat, which she makes with articles of clothing. Clare Crespo will crochet a smorgasbord of fun foods, and Jeph Gurecka will build an installation out of bread he bakes himself that explores the idea of food as sustenance.

The show will also include a large exhibit of retro candy wrappers, courtesy of Darlene Lacey of the Candy Wrapper Museum, a vintage cookbook library, and a wall of vibrantly colored hard-to-find sodas.

The opening reception takes place on May 22, 7 – 10 p.m. at the Scion Installation Space, 3521 Helms Ave. (at National), Culver City, CA 90232. The reception is free with complimentary valet parking and an open bar. All artists will be present, and available for interview. A number of local chefs will also be in attendance.

On opening night, there will be a raffle to win a free cooking class from EATZ. Located in Los Angeles, EATZ offers extremely personal cooking classes in a fun dinner party environment.

The exhibit will run until June 12.

Opening Reception May 22, 2010, 7-10 p.m.
On view May 22 Through June 12, 2010

If cooking is an art form, then food is the most common medium of artistic expression in the world. Opening May 22, Scion’s Installation L.A. Gallery presents “Palate,” a group exhibition of internationally lauded artists in which food takes its rightful place inside the gallery.

Curated by Zio Fulcher, “Palate” features new works and installations by Clare Crespo, Jeph Gurecka, Scott Hove, Tamara Kostianovsky, Alan Macdonald, James Reynolds, Martha Rich and Jeff Vespa at Scion’s 4,500-square foot Installation Space in Culver City.

“Palate,” which means the sense of taste, but also references an artist’s palette, will showcase a wide array of food-related art from Martha Rich’s feminine, cake-laden illustrations to Alan Macdonald’s classically rendered paintings of pilgrims that feature the unlikely additions of grocery bags, baked beans and chips. “Palate” will also include James Reynolds’ series of photographs documenting Death Row inmates’ last meal requests, as well as Jeff Vespa’s giant Polaroids of fast food burgers. Scott Hove’s monstrous cake sculptures will be on display, as will Tamara Kostianovsky’s realistic sculptures of slabs of meat, which she makes with articles of clothing. Clare Crespo will crochet a smorgasbord of fun foods, and Jeph Gurecka will build an installation out of bread he bakes himself that explores the idea of food as sustenance.

The show will also include a large exhibit of retro candy wrappers, courtesy of Darlene Lacey of the Candy Wrapper Museum, a vintage cookbook library, and a wall of vibrantly colored hard-to-find sodas.

The opening reception takes place on May 22, 7 – 10 p.m. at the Scion Installation Space, 3521 Helms Ave. (at National), Culver City, CA 90232. The reception is free with complimentary valet parking and an open bar. All artists will be present, and available for interview. A number of local chefs will also be in attendance.

On opening night, there will be a raffle to win a free cooking class from EATZ. Located in Los Angeles, EATZ offers extremely personal cooking classes in a fun dinner party environment.

The exhibit will run until June 12.
art images: http://www.flickr.com/photos/scionart/sets/72157623793640499/

About the Artists
Clare Crespo wrote the popular and wildly creative cookbook/art books The Secret Life of Food and Hey There, Cupcake. Both books received enthusiastically positive reviews in magazines such as Vanity Fair, Food and Wine, Life Magazine, Newsweek and The New York Times, among others. The books’ success led to appearances on programs such as The Today Show, Good Morning America, The Food Network’s Extreme Cuisine and Throwdown with Bobby Flay. Crespo recently completed a set of children’s DVDs called The Yummyfun Kooking Series.

Jeph Gurecka has exhibited worldwide, and his work is in numerous international collections. Gurecka has been awarded many fellowships and residencies, including The Pollock-Krasner Foundation Grant and the FUTURA Projects’ residency in the Czech Republic.

Scott Hove is a self-taught artist from the Bay Area. His work encompasses a broad variety of media, from sculptural installations to painting. These works reflect on the relationship between the natural world and mechanical civilization, and the drama that occurs during this interaction.

Tamara Kostianovsky was born in Jerusalem, Israel, and grew up in Buenos Aires, Argentina. She was awarded grants from NYFA, the Pollock-Krasner Foundation, the Pennsylvania Council on the Arts, and was a finalist for the Pew Fellowships in the Arts. Solo exhibitions include Black and White Gallery, The Philadelphia Museum of Jewish Art, and El Centro Cultural J.L. Borges. Her work recently appeared on the cover of the journal of food and culture, Gastronomica.

Darlene Lacey started collecting candy wrappers 33 years ago. She has since founded the Candy Wrapper Museum, an extensive archive of candy wrappers and related ephemera that has been featured on the Food Network’s Unwrapped. Lacey maintains the website candywrappermuseum.com.

Alan Macdonald was born in Malawi, Central Africa, and currently lives and works in Scotland. He has exhibited around the world, and his paintings are in public, private and corporate collections worldwide, including EMI, Kayley Hong Kong and WorldCom.

James Reynolds is a London-based artist specializing in graphic design, advertising and photography. His work will appear in the upcoming book Urban Interventions, and he is due to exhibit at a human rights exhibition for Amnesty International.

Martha Rich’s work has been shown in Los Angeles, New York, Washington, San Francisco, Portland and Chicago. She is currently studying for an MFA in painting at the University of Pennsylvania.

Jeff Vespa is an artist, celebrity photographer and co-founder and executive vice president of the global digital photographic agency, WireImage. In April 2009, he was named the editor-at-large of the new incarnation of LIFE Magazine, LIFE.com. Vespa’s photos appear regularly in publications including Vanity Fair, Vogue, Time, Newsweek, People, GQ and the Wall Street Journal.

About the Curator
Zio Fulcher is a Los Angeles-based writer and editor, art and culture specialist and gastronome. Zio served as managing editor of Swindle magazine, the definitive pop culture publication co-founded by Shepard Fairey, and has contributed to numerous books including Saber: Mad Society, Juxtapoz: Illustration and Juxtapoz: Poster Art, as well as the upcoming book The History of American Graffiti.

More information on this exhibition is available at www.scion.com/space.